Speaker:

Jeanette Kæseler Mortensen

In our rapidly evolving world, embracing a holistic approach is essential to thrive and make a lasting impact. This talk will explore the symbiotic relationship between thinking like a futurist, taming the mindset of an entrepreneur and acting like a designer doer. And why these ingredients are essential to unleash the power of innovation to shape an impactful future.

You will get a crash course in a futurist’s toolbox and skills that equip futurists to anticipate future challenges and opportunities. How megatrends can help leverage emerging technologies to create innovative solutions. I will argue why it is essential to be able to apply strategic foresight in running a business that is both financially, socially, and environmentally sustainable.

The talk will argue why a regenerative business DNA is essential to solve the problems of our time, balancing short-term wins with strategic decision-making for sustainable growth, while maintaining the wildness of an entrepreneurial mindset.

Lastly, I will question why not more ideas, business models or strategic initiatives are prototyped and tested before implemented or invested in. Design thinking principles are key to solve wicked problems of our time is essential. Testing and validation are what we need to make radical and not incremental innovation, which is what the future asks from us.